Elevate Your people, process, and profit
Automotive Dealership Consulting with Shannon Golbienko
OUR MISSION
At Shannon G Consulting, our mission is to revolutionize the automotive industry by pioneering experiential retailing that merges innovation with tradition. We are dedicated to transforming sales processes into customer-centric experiences, empowering customers to navigate their purchases with confidence while preserving the community, legacy, and personalization that make traditional dealerships unique.
We are committed to fostering a culture of connection, trust, and growth, empowering leaders and organizations to achieve their highest potential. By blending direct-to-consumer convenience with the strengths of traditional auto dealers, we aim to build a legacy of trust and excellence in automotive retail, driving meaningful change and creating a lasting positive impact on the industry.
“People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe.”
Simon Sinek
why - people
The automotive retail industry faces a 30% annual employee turnover rate, and many customers dread the car-buying process. This is our opportunity to transform this experience into something extraordinary. By fostering an optimistic and forward-thinking culture, we can attract and retain both talent and customers.
Our Vision:
Elevate Employee Satisfaction by cultivating a culture of growth, accountability, and trust, making your dealership a place where people want to work.
Enhance Customer Satisfaction by empowering your team with training and processes that allow customers to buy with confidence and on their terms.
Drive Customer Retention by selling our “why” from the first interaction to delivery and beyond, becoming their trusted partner for all automotive needs.
how - process
Despite 65% of dealerships having a formal sales process, nearly 43% of qualified leads are still mishandled—missed calls, improper CRM usage, and delayed follow-ups are common issues. We’ve crafted a simple, effective process that your team can implement immediately. By working within your existing CRM systems and technologies, we design customized solutions that inspire confidence and drive results.
Our Strategy:
Maximize Employee Engagement through on-site and virtual coaching, ensuring your team is confident and capable.
Improve Follow-Up Success by building detailed customer profiles and nurturing relationships, transforming every follow-up into a value-driven conversation.
Reduced Costs with CRM utilization we get clean data that guides insightful business decisions, coupled with a motivated, loyal sales team ready and eager to sell.
what - profit
The data tells a stark story: the average same-day conversion rate hovers around 30%. That means we’re only closing 3 out of every 10 customers who interact with our dealership team. With customer buying habits evolving rapidly, we must adapt to thrive.
Our Goal:
Increase Lead to Appointment Conversion by leveraging the power of “why buy” and deep discovery techniques.
Boost Appointment to Close Rates through relationship-driven selling and assumptive closing strategies.
Enhance 30-Day Conversion Rates with a structured, personalized follow-up approach that keeps us connected with our customers.
what we offer
electric vehicle readiness
Preparing your team and processes to become a preferred EV dealer.
MORE SUCCESS. GREATER EXPERIENCE.
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