Elevate Your people, process, and profit

Automotive Dealership Consulting with Shannon Golbienko

OUR MISSION

At Shannon G Consulting, our mission is to revolutionize the automotive industry by pioneering experiential retailing that merges innovation with tradition. We are dedicated to transforming sales processes into customer-centric experiences, empowering customers to navigate their purchases with confidence while preserving the community, legacy, and personalization that make traditional dealerships unique.

We are committed to fostering a culture of connection, trust, and growth, empowering leaders and organizations to achieve their highest potential. By blending direct-to-consumer convenience with the strengths of traditional auto dealers, we aim to build a legacy of trust and excellence in automotive retail, driving meaningful change and creating a lasting positive impact on the industry.

“People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe.”

Simon Sinek

why - people

The automotive retail industry faces a 30% annual employee turnover rate, and many customers dread the car-buying process. This is our opportunity to transform this experience into something extraordinary. By fostering an optimistic and forward-thinking culture, we can attract and retain both talent and customers.

Our Vision:

  • Elevate Employee Satisfaction by cultivating a culture of growth, accountability, and trust, making your dealership a place where people want to work.

  • Enhance Customer Satisfaction by empowering your team with training and processes that allow customers to buy with confidence and on their terms.

Drive Customer Retention by selling our “why” from the first interaction to delivery and beyond, becoming their trusted partner for all automotive needs.

how - process

Despite 65% of dealerships having a formal sales process, nearly 43% of qualified leads are still mishandled—missed calls, improper CRM usage, and delayed follow-ups are common issues. We’ve crafted a simple, effective process that your team can implement immediately. By working within your existing CRM systems and technologies, we design customized solutions that inspire confidence and drive results.

Our Strategy:

  • Maximize Employee Engagement through on-site and virtual coaching, ensuring your team is confident and capable.

  • Improve Follow-Up Success by building detailed customer profiles and nurturing relationships, transforming every follow-up into a value-driven conversation.

  • Reduced Costs with CRM utilization we get clean data that guides insightful business decisions, coupled with a motivated, loyal sales team ready and eager to sell.

what - profit

The data tells a stark story: the average same-day conversion rate hovers around 30%. That means we’re only closing 3 out of every 10 customers who interact with our dealership team. With customer buying habits evolving rapidly, we must adapt to thrive.

Our Goal:

  • Increase Lead to Appointment Conversion by leveraging the power of “why buy” and deep discovery techniques.

  • Boost Appointment to Close Rates through relationship-driven selling and assumptive closing strategies.

Enhance 30-Day Conversion Rates with a structured, personalized follow-up approach that keeps us connected with our customers.

sales development

Designed for businesses aiming to boost sales and enhance efficiency.

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what we offer


electric vehicle readiness

Preparing your team and processes to become a preferred EV dealer.

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MORE SUCCESS. GREATER EXPERIENCE.

  • “I have had the pleasure of working with Shannon over the past several years. She made a significant impact with her exceptional ability to connect with people and build instant rapport, making her presentations both engaging and informative.   Her presence was always calming, encouraging, and positive, creating an atmosphere where everyone felt valued and motivated. Shannon inspired our team with her professionalism and enthusiasm, leaving a lasting impression on all who worked with her.   I highly recommend Shannon. Working with her was an amazing experience, and I am confident she will bring the same excellence and inspiration to anyone who has the pleasure of working with her.”

    Debbie Good

  • “I can't thank Shannon G Consulting enough for their expertise. They helped us streamline our processes and implement practices that have made a real difference in our daily operations. Our sales have never been better!"

    Jamie Kokot, Sales Executive

  • “Working with Shannon G Consulting transformed our sales approach. Their insights into customer behavior and effective training programs significantly boosted our sales numbers. We saw a 30% increase in conversions within just 3 months!"

    Lindsey Beumer

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